My Visual Journey into Digital Marketing

Hey, I'm Ailynn Jones.

Storytelling has always been at the center of everything I do. It just took me a

while to realize digital marketing was part of that story.

As a recent graduate from the University of Louisiana at Lafayette who studied

animation and creative writing, I’m currently on a journey of exploring marketing in the

digital space. Yes, it was strange pivoting away from animation close to graduation, but

the more I sat with it, the more it made sense. Figuring out how to make someone care

about a story, whether that story belongs to a character or a brand, is what I love doing.

It is what drives everything I pursue.

Where Creativity Meets Marketing

I'm truly grateful to be jumpstarting my career in marketing, diving into the

questions that make this field so fascinating:

1. What makes someone stop scrolling?

2. What ‘hits’ for the algorithm?

3. How to give a brand its own personality?

These are the kinds of challenges I was already drawn to, and they also happen

to be essential if I want to someday build my own art studio in the digital space. And

even when working on the back-end side of a business, my creative background just

keeps showing up in ways even I don’t expect. Years of thinking about pacing, character

development, and visual storytelling translate surprisingly well into how a brand

communicates its narrative. Good marketing, like good animation, is really just good

storytelling wearing a different outfit.

What I'm Always Working On

Outside of professional projects, I am constantly creating. A few things you'll

usually find me doing is:

● Drawing and developing original characters, exploring how their stories

might grow over time

● Gaming and studying how interactive storytelling engages its audience

● Moderating for content creators and contributing custom artwork for their

channels

That last one has taught me more than I expected about community building and

consistency, two things that connect directly back to the core principles of marketing

and branding.

Always Growing, Always Learning

One thing about me is that I am full of ambition. I love to keep expanding both my

creative and marketing skill sets. Right now, beyond animation and my digital marketing

internship experience, I am actively exploring:

● Photography

● Graphic design

● Writing

The reason I want to learn so much is simple: in a creative career, everything

connects back to everything else. Creativity and marketing are not separate pursuits for

me. They are two expressions of the same underlying drive to tell stories that matter.

Let's Connect

If you'd like to follow along with my work, you can find me on Instagram and

Facebook. I also have a LinkedIn profile, where I share many projects and assignments

completed for past clients.

Drop a comment, send a message, or just say hi. I'm always open to connecting

with people who are passionate about creativity and storytelling.