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Writer's pictureTeecee Okore

Balancing Motherhood and Entrepreneurship: My Journey

Being a mom of twin boys and an entrepreneur is a unique adventure that requires a blend of love, resilience, and strategic thinking. My name is Teecee Okore, and I am a Fractional Chief Marketing Officer and a Launch & Sales Automation Strategist. I want to share with you how I've leveraged unique systems and automation strategies to balance my life as a mom and an entrepreneur, along with some personal and professional stories that have shaped my entrepreneurial journey.


The Beginning of My Journey

My journey into entrepreneurship was driven by my desire to be there for my twin boys while pursuing my passion for marketing and automation. My love for my 9to 5 corporate job as a project manager earning consistent 5 figure months lasted only for a short while. It didn't offer the flexibility the next phase of my life needed, so I decided to carve my own path. This decision was the first step toward creating a life that harmonizes my roles as a mom, wife and an entrepreneur.


Crafting the Art of Balance

Balancing motherhood and entrepreneurship is a process - it’s like walking my clients through their purchasing journey with me. The knowing, liking and trusting… 


I guess would never graduate from the university of motherhood!


Mornings are our family's symphony, where breakfast time is not just about eating but about connecting and planning our day. Time-blocking is my conductor's baton, helping me organize my work schedule around my sons' school and activities, ensuring that no puzzle is out of place or left hanging.


Making an Impact with Launch & Sales Automation

My passion for systems, automation and profitable launches has allowed me to make a significant impact on organizations and small businesses. 


For instance, I worked with a small e-commerce startup that was struggling to scale. By implementing a tailored sales automation strategy, I helped them increase their revenue by 150% in just six months while reducing their sales team's workload by 30%. It was a win-win situation that underscored the power of automation.


Sharing Practical Solutions with Entrepreneurs

Empowering other entrepreneurs, especially women and moms like me, is something I hold close to my heart. I often share practical examples and strategies, such as how automating email campaigns can save precious hours or how a structured launch plan can lead to a significant increase in product sales. These insights are not just about business growth but about creating more time for what truly matters - family.


The Magic of Storytelling

How well do you use this tool? It’s simple - and I love it!


Storytelling is at the core of my marketing approach. Sharing personal stories helps me connect with my audience on a deeper level, building trust and understanding. 

When I talk about professional successes, I ensure they are filled with practical examples and tangible results, inspiring other entrepreneurs to aim higher and achieve their goals.


My Message to You

My journey is a testament to the fact that it's possible to balance the joys of motherhood with the challenges of entrepreneurship. It's about creating systems and automation strategies that work for you and your family, and embracing the journey with all its ups and downs. 


If I can do it, so can you. Let's continue to inspire each other and create lives that are not only successful but also meaningful and fulfilling






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